T-Rex Effects & Guitar Center Announce New Exclusive Pedals

I just received an email from T-Rex Effects announcing a new pedal that will be exclusively available at Guitar Center on August 1st, 2011 called the Yellow Drive. Below is the official press release:

August 1st, 2011 – T-Rex Engineering, the Danish guitar effects pedal manufacturer, in partnership with Guitar Center’s Director of Merchandise, Barry Mitchell, has developed a new line of pedals which will be available exclusively at Guitar Center stores and online at www.guitarcenter.com. The four exclusive pedals will be introduced in Q3 2011, beginning with the Yellow Drive distortion pedal in August.

“This partnership with Guitar Center is a very exciting opportunity for T-Rex and reinforces our position as a key brand in the global pedal market,” says John Kelley, GM of Musiquip (the brand’s American distributor). “We’re thrilled that GC has identified the demand that exists for T-Rex effects in the USA, and has in turn made the brand a key component of their pedal mix. Barry’s visit to T-Rex headquarters in Denmark was an instrumental part of the product development process. We are confident that the association of these two best-in-class brands will be a success for both Guitar Center and T-Rex.”

Yellow Drive
Yellow Drive (Retail: $159) will be featured in Guitar Center’s August buyer’s guide.  The Yellow Drive features two channels of killer vintage gain. You can seamlessly switch between a clean rhythm sound from your amp, a smooth and subtle overdrive from channel A for epic ballads, and a thick warm distortion from channel B for killer leads. The player can fine-tune the sound of each channel with independent GAIN, TONE, and LEVEL controls. One pedal, two channels…endless possibilities.

Below is a demo of the T-Rex Yellow Drive by TRexEffects

[iframe_loader width=”425″ height=”344″ frameborder=”0″ longdesc=”” marginheight=”0″ marginwidth=”0″ name=” click_words=”” click_url=”” scrolling=”auto” src=”http://www.youtube.com/embed/AyrsakY_1dE”]